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Published date: 24 January 2025
Open opportunity - This means that the contract is currently active, and the buying department is looking for potential suppliers to fulfil the contract.
Software package and information systems - 48000000
Sales, marketing and business intelligence software package - 48480000
Sales or marketing software package - 48481000
Communication software package - 48510000
SO16 0AS
£0
IT-556-510-TS.0510
24 January 2025
24 February 2025
12pm
26 May 2025
25 May 2028
Service contract
Open procedure (above threshold)
Any interested supplier may submit a tender in response to an opportunity notice.
This procedure can be used for procurements above the relevant contract value threshold.
Yes
No
Ordnance Survey Ltd (OS) is Britain's mapping agency and is responsible for the surveying, production, maintenance, and marketing of a wide range of geographic information, relied on by government, business, and individuals. The Consumer element of OS provides customers with products and services that help make their activity more enjoyable, accessible, and safe. From physical paper maps to outdoor accessories and popular mobile apps. Listening to customers and evolving to meet their needs is key to OS' approach in a rapidly changing world. The Consumer mission is to help more people to get outside more often so they can live longer, stay younger and enjoy life more.
OS is seeking to procure a Commercial off-the-shelf (COTS) Marketing Engagement Platform to improve communication with customers via multiple channels (including email, in-app notifications, and push notifications). OS would like to utilise the solution to aid its ambitious growth plans for E-Commerce and OS Maps. The outputs will enable the creation of personalised marketing content to improve the user experience within the OS Maps app and within the store to facilitate an increase in volume of both shop sales and subscription upgrades.
This contract will be for three years with the option to extend annually for a further two years (3+1+1). Therefore, if all extensions were taken, the full length of the contract would be for five years. The contract start date is anticipated to be 1 February 2025.
Links
Additional text
Is a Recurrent Procurement Type? : No
Follow the instructions given in the description or the more information section.
Vicki Walton
Adanac Drive
Nursling
Southampton
SO16 0AS
United Kingdom
07777777777
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